You most likely have a solid plan in place for emailing your existing customers or subscribers, you know their purchase history and their interests, a...
According to an IBM study, Americans use their phones to browse shopping sites, but when they are ready to purchase, they are more likely to buy with ...
Thanksgiving sales increased 19.7% v.s. 2012 as retailers continue to open shop earlier each year Black Friday sales increased 18.9% v.s. 2012 Cyber M...
Mobile traffic is estimated at 20% or 33%, depending who you ask, of all global Internet traffic. Regardless of which number is correct, that’s ...
Real-time Personalization (RTP) is the ability to adapt content to a site or store visitor in real time. The personalization engine builds a visitor p...
Online stores need to mimic the real store feel to drive brand loyalty and boost sales. The most significant reason shoppers buy from brick and mortar...
Here are four myths about User Experience (UX): UX is too Soft; it’s not Based on Anything Many believe that UX is just common sense. However, ...
com.ibm.db2.jcc.am.SqlSyntaxErrorException: DB2 SQL Error: SQLCODE=-418, SQLSTATE=42610, SQLERRMC=null This was an interesting error I experienced. It...
Customer satisfaction is very important: it’s all about engaging your customers as individuals. Analytics gives the ability to respond to custom...
This week at Shop.org. Wharton Business School professor, Jonah Berger, discussed the STEPPS to making a brand go viral: Social Currency, Triggers, Em...